In recent years, Vietnam’s economy has shown remarkable growth, driven by rising consumer spending and digital adoption. Young professionals and fitness enthusiasts are increasingly turning to smartwatches for health tracking, productivity, and communication.
E-commerce platforms like Shopee, Lazada, and Tiki have also made it easier for local brands to reach customers nationwide. As a result, smartwatch sales — particularly customized and branded models — are steadily increasing.
Moreover, Vietnam’s government has been supporting digital transformation initiatives, further encouraging technology use in daily life and business activities.
1. Corporate Gifting Market
Vietnamese companies are now adopting smartwatches as modern corporate gifts, especially in the technology, finance, and education sectors. A customized smartwatch featuring the company logo and theme color offers a perfect balance of practicality and branding.
2. Brand Promotion and Marketing
Local Vietnamese startups and lifestyle brands are increasingly using custom smartwatch models to expand their brand visibility. A personalized UI or unique watch face design can help your brand stand out in a competitive market.
3. Retail and Distribution
Resellers and online stores in Ho Chi Minh City, Hanoi, and Da Nang are looking for OEM smartwatch suppliers that offer stable quality and competitive pricing. Partnering with a reliable manufacturer helps shorten product launch cycles and improve margins.
Geyan’s OEM & ODM Smartwatch Solutions
As a professional smartwatch manufacturer and customization partner, Geyan provides complete OEM & ODM solutions tailored to the Vietnamese market.
Logo Customization
Add your brand logo to the watch face, strap, or box — making every unit an extension of your brand identity.
UI & App Customization
Our engineers can localize watch UI and app interfaces into Vietnamese, ensuring better user experience for local customers.
Hardware Options
Choose from multiple chipsets, sensors, and display options. Whether you need a fitness-focused, health-monitoring, or fashion-oriented model, we can match your needs.
Premium Packaging
We offer gift-ready boxes designed for both retail and business gifting, complete with brand-specific colors and inserts.
How to Start a Smartwatch OEM Project with Geyan
Working with Geyan is simple and efficient.
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Submit your requirements – Share your preferred watch design, functions, and target audience.
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Select models & features – Choose from a variety of base models and configurations.
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Approve samples – We’ll prepare logo, UI, and packaging samples for confirmation.
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Mass production & shipping – Once approved, production starts, and we arrange delivery directly to Vietnam.
Our experienced team ensures smooth communication, fast lead times, and quality assurance at every stage.
Vietnam’s Smartwatch Market: The Road Ahead
With its youthful population and growing online retail ecosystem, Vietnam is set to become one of Southeast Asia’s smartwatch innovation hubs. As local businesses and brands continue embracing wearable technology, custom smartwatches will play a key role in product differentiation and brand identity.
For companies seeking a trusted OEM & ODM partner, Geyan delivers end-to-end smartwatch customization — from concept and design to production and logistics.
